As content demands grow across regions, platforms, and partners, media organizations face mounting pressure to move faster — without sacrificing control or brand integrity.

In this session, Lionsgate shares how it transformed its marketing operations by consolidating and simplifying its DAM ecosystem with Orange Logic. By streamlining workflows, the team increased speed to market while maintaining governance at scale.

The conversation will explore the strategic decision to reduce system complexity, the operational impact of improved permissions and global content management at scale, and how a more unified foundation is positioning the organization for future growth and innovation.

Speakers:

Stephen Scruggs, VP Business Operations Integration Services, Lionsgate
Misti Vogt, SVP Engagement, Orange Logic
Garrett Sayre, Media Enterprise Account Executive, Orange Logic

Location: VideoNext Theater