{"id":16687,"date":"2026-02-20T12:03:26","date_gmt":"2026-02-20T17:03:26","guid":{"rendered":"https:\/\/www.nabshow.com\/?page_id=16687"},"modified":"2026-03-11T15:14:45","modified_gmt":"2026-03-11T20:14:45","slug":"is-exhibiting-at-nab-show-right-for-you","status":"publish","type":"page","link":"https:\/\/www.nabshow.com\/exhibit-sponsor\/las-vegas\/exhibiting-at-nab-show\/is-exhibiting-at-nab-show-right-for-you\/","title":{"rendered":"Is Exhibiting at NAB Show Right for You?"},"content":{"rendered":"\n<section class=\"hero content-position-full\" id=\"6a069a58de8d8\" style=\"background:var(--wp--custom--color--nab-blue-dark);\">\n\n<header class=\"header\">\n\t<div class=\"header-inner\">\n\n\t\t<div class=\"header-columns\">\n\n\t\t\t<div class=\"header-image\">\n\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.nabshow.com\/\" title=\"NAB Show\" rel=\"home\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2025\/06\/nabshow-logo.webp\" alt=\"NAB Show\">\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<h1 class=\"header-title\">NAB Show<\/h1>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"shape-holder\">\n\t\t\t\t<svg id=\"header-n-shape\" class=\"header-n-shape\" width=\"1448\" height=\"1300\" viewBox=\"0 0 1448 1300\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t<path\n\t\t\t\t\td=\"M118.956 1299H519.683C709.682 1299 837.507 1226.46 930.776 1057.16L1424.79 165.836C1476.62 72.5612 1435.15 0 1328.06 0H923.871C733.873 0 599.144 76.0046 509.318 241.841L22.2267 1133.18C-29.5991 1226.46 11.8616 1299.02 118.956 1299.02\"\n\t\t\t\t\tfill=\"#AD1F82\" \/>\n\t\t\t\t<\/svg>\n\t\t\t<\/div>\n\t\t\t<div class=\"shape-shield\"><\/div>\n\n\t\t\t<div class=\"header-navs\">\n\n\t\t\t\t<nav class=\"header-utility\">\n\t\t\t\t\t<ul id=\"menu-header\" class=\"header-menu\"><li id=\"menu-item-241\" class=\"nab-purple-1 menu-item menu-item-type-custom menu-item-object-custom menu-item-241\"><a>NAB SHOW<\/a><\/li>\n<li id=\"menu-item-242\" class=\"nab-purple-2 menu-item menu-item-type-custom menu-item-object-custom menu-item-242\"><a>NAB SHOW NEW YORK<\/a><\/li>\n<li id=\"menu-item-243\" class=\"nab-purple-3 menu-item menu-item-type-custom menu-item-object-custom menu-item-243\"><a>TRENDS AND TOPICS<\/a><\/li>\n<li id=\"menu-item-11972\" class=\"nab-purple-4 menu-item menu-item-type-custom menu-item-object-custom menu-item-11972\"><a>EXHIBIT\/SPONSOR<\/a><\/li>\n<li id=\"menu-item-11971\" class=\"nab-purple-5 menu-item menu-item-type-custom menu-item-object-custom menu-item-11971\"><a>RESOURCES<\/a><\/li>\n<\/ul>\t\t\t\t\n\t\t\t\t<\/nav>\n\n\t\t\t\t<div class=\"ever-present-buttons\">\n\t\t\t\t\t<!-- <a href=\"https:\/\/registration.experientevent.com\/ShowNAB261\/\" target=\"_blank\">REGISTER NOW<\/a> -->\n\t\t\t\t\t<a href=\"https:\/\/naborg.my.site.com\/NAB\/interested-in-exhibiting\" target=\"_blank\">APPLY TO EXHIBIT<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t<nav class=\"header-controls\">\n\t\t\t\t\t<ul class=\"menu\">\n\t\t\t\t\t\t<form role=\"search\" method=\"get\" id=\"searchform\" class=\"searchform\" action=\"https:\/\/www.nabshow.com\/\">\n\n\t\t\t<label class=\"screen-reader-text\" for=\"s\">Search for:<\/label>\n\n\t\t\t<div class=\"searchform-input-container\">\n\t\t\t\t<input\n\t\t\t\t\ttype=\"text\"\n\t\t\t\t\tclass=\"searchform-input\"\n\t\t\t\t\tvalue=\"\"\n\t\t\t\t\tname=\"s\"\n\t\t\t\t\tid=\"s\"\n\t\t\t\t\tplaceholder=\"Search NABSHOW\"\n\t\t\t\t\/>\n\n\t\t\t\t<div class=\"searchform-submit-container\">\n\t\t\t\t\t<button type=\"submit\" class=\"searchform-submit\" id=\"searchsubmit\">\n\t\t\t\t\t\t<i class=\"fas fa-search\"><\/i>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t<div class=\"searchform-meta\">\n\n\t\t\t\t<div class=\"searchform-result-count\">\n\t\t\t\t\t0 results\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"searchform-meta-buttons\">\n\t\t\t\t\t<button type=\"button\" class=\"searchform-reset\">Reset Filters<\/button> |\n\t\t\t\t\t<button type=\"button\" class=\"searchform-clear\">Clear Search<\/button>\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t\t\t\t<fieldset class=\"searchform-show-types\">\n\t\t\t\t\t<legend>Show<\/legend>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-show-type-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_show_type[]\"\n\t\t\t\t\t\t\t\tvalue=\"las-vegas\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Las Vegas <span class=\"searchform-facet-count\" data-taxonomy=\"show-type\" data-term-id=\"63\">(394)<\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-show-type-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_show_type[]\"\n\t\t\t\t\t\t\t\tvalue=\"new-york\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">New York <span class=\"searchform-facet-count\" data-taxonomy=\"show-type\" data-term-id=\"65\">(70)<\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t<\/fieldset>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<fieldset class=\"searchform-years\">\n\t\t\t\t\t<legend>Year<\/legend>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-year-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_year[]\"\n\t\t\t\t\t\t\t\tvalue=\"2025\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">2025 <span class=\"searchform-facet-count\" data-taxonomy=\"show-year\" data-term-id=\"64\">(129)<\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-year-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_year[]\"\n\t\t\t\t\t\t\t\tvalue=\"2026\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">2026 <span class=\"searchform-facet-count\" data-taxonomy=\"show-year\" data-term-id=\"66\">(316)<\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-year-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_year[]\"\n\t\t\t\t\t\t\t\tvalue=\"2027\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">2027 <span class=\"searchform-facet-count\" data-taxonomy=\"show-year\" data-term-id=\"73\">(2)<\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t<\/fieldset>\n\t\t\t\n\t\t\t\n\t\t\t<fieldset class=\"searchform-types\">\n\t\t\t\t<legend>Type<\/legend>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-type-item\">\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\tname=\"search_type[]\"\n\t\t\t\t\t\t\tvalue=\"article\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t<span class=\"searchform-facet-label\">Article <span class=\"searchform-facet-count\" data-post-type=\"article\">(83)<\/span><\/span>\n\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-type-item\">\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\tname=\"search_type[]\"\n\t\t\t\t\t\t\tvalue=\"page\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t<span class=\"searchform-facet-label\">Page <span class=\"searchform-facet-count\" data-post-type=\"page\">(127)<\/span><\/span>\n\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-type-item\">\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\tname=\"search_type[]\"\n\t\t\t\t\t\t\tvalue=\"press-release\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t<span class=\"searchform-facet-label\">Press Release <span class=\"searchform-facet-count\" data-post-type=\"press-release\">(47)<\/span><\/span>\n\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-type-item\">\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\tname=\"search_type[]\"\n\t\t\t\t\t\t\tvalue=\"session\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t<span class=\"searchform-facet-label\">Session <span class=\"searchform-facet-count\" data-post-type=\"session\">(619)<\/span><\/span>\n\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-type-item\">\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\tname=\"search_type[]\"\n\t\t\t\t\t\t\tvalue=\"speaker\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t<span class=\"searchform-facet-label\">Speaker <span class=\"searchform-facet-count\" data-post-type=\"speaker\">(1015)<\/span><\/span>\n\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-type-item\">\n\t\t\t\t\t\t<input\n\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\tname=\"search_type[]\"\n\t\t\t\t\t\t\tvalue=\"video\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t<span class=\"searchform-facet-label\">Video <span class=\"searchform-facet-count\" data-post-type=\"video\">(262)<\/span><\/span>\n\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t<\/fieldset>\n\n\t\t\t\n\t\t\t\t\t\t\t<fieldset class=\"searchform-categories\">\n\t\t\t\t\t<legend>Category<\/legend>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"advertising-and-marketing\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Advertising and Marketing <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"150\"><span class=\"searchform-facet-count-separator\">(<\/span>25<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"artificial-intelligence\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Artificial Intelligence <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"58\"><span class=\"searchform-facet-count-separator\">(<\/span>127<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"audience-measurement\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Audience Measurement <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"151\"><span class=\"searchform-facet-count-separator\">(<\/span>27<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"audio-podcasting-radio\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Audio | Podcasting | Radio <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"149\"><span class=\"searchform-facet-count-separator\">(<\/span>8<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"business-strategy-and-research\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Business Strategy and Research <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"154\"><span class=\"searchform-facet-count-separator\">(<\/span>35<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"changing-frequencies\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Changing Frequencies <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"70\"><span class=\"searchform-facet-count-separator\">(<\/span>5<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"cloud-virtualization\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Cloud Virtualization <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"59\"><span class=\"searchform-facet-count-separator\">(<\/span>46<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"corporate-and-enterprise-media\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Corporate and Enterprise Media <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"153\"><span class=\"searchform-facet-count-separator\">(<\/span>28<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"creator-economy\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Creator Economy <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"60\"><span class=\"searchform-facet-count-separator\">(<\/span>65<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"cybersecurity\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Cybersecurity <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"157\"><span class=\"searchform-facet-count-separator\">(<\/span>2<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"data-and-analytics\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Data and Analytics <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"152\"><span class=\"searchform-facet-count-separator\">(<\/span>25<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"distribution-and-ip-based-workflows\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Distribution and IP-Based Workflows <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"148\"><span class=\"searchform-facet-count-separator\">(<\/span>35<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"executive-viewpoint\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Executive Viewpoint <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"125\"><span class=\"searchform-facet-count-separator\">(<\/span>8<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"exhibitor-spotlight\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Exhibitor Spotlight <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"57\"><span class=\"searchform-facet-count-separator\">(<\/span>10<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"film-and-cinema\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Film and Cinema <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"156\"><span class=\"searchform-facet-count-separator\">(<\/span>14<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"immersive-tech-ar-vr-xr\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Immersive Tech (AR\/VR\/XR) <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"159\"><span class=\"searchform-facet-count-separator\">(<\/span>7<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"journalism-news-tv\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Journalism | News | TV <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"155\"><span class=\"searchform-facet-count-separator\">(<\/span>8<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"main-stage\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Main Stage <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"129\"><span class=\"searchform-facet-count-separator\">(<\/span>11<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"nextgen-tv-atsc-3-0\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">NextGen TV \/ ATSC 3.0 <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"158\"><span class=\"searchform-facet-count-separator\">(<\/span>3<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"production-and-post\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Production and Post <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"147\"><span class=\"searchform-facet-count-separator\">(<\/span>66<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"resources\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Resources <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"53\"><span class=\"searchform-facet-count-separator\">(<\/span>28<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"sports\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Sports <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"61\"><span class=\"searchform-facet-count-separator\">(<\/span>64<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"streaming\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Streaming <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"62\"><span class=\"searchform-facet-count-separator\">(<\/span>46<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"thought-leadership\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Thought Leadership <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"127\"><span class=\"searchform-facet-count-separator\">(<\/span>1<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"trends-topics\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Trends and Topics <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"33\"><span class=\"searchform-facet-count-separator\">(<\/span>72<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"uncategorized\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Uncategorized <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"1\"><span class=\"searchform-facet-count-separator\">(<\/span>0<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label class=\"searchform-category-item\">\n\t\t\t\t\t\t\t<input\n\t\t\t\t\t\t\t\ttype=\"checkbox\"\n\t\t\t\t\t\t\t\tname=\"search_cat[]\"\n\t\t\t\t\t\t\t\tvalue=\"webinar\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/>\n\t\t\t\t\t\t\t<span class=\"searchform-facet-label\">Webinar <span class=\"searchform-facet-count\" data-taxonomy=\"category\" data-term-id=\"71\"><span class=\"searchform-facet-count-separator\">(<\/span>3<span class=\"searchform-facet-count-separator\">)<\/span><\/span><\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t<\/fieldset>\n\t\t\t\n\t\t<\/form>\t\t\t\t\t\t<li class=\"menu-item\">\n\t\t\t\t\t\t\t<a href id=\"header-search-button\" class=\"header-search-button\" tabindex=\"-1\">\n\t\t\t\t\t\t\t\t<i class=\"fas fa-search\" tabindex=\"0\" role=\"button\"><\/i>\n\t\t\t\t\t\t\t\t<i class=\"fas fa-xmark hide\" tabindex=\"0\"><\/i>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t<\/ul>\n\t\t\t\t<\/nav>\n\t\t\t\t\n\t\t\t\t<div id=\"header-menu-button\" class=\"mobile-nav-toggle\">\n\t\t\t\t\t<span><\/span>\n\t\t\t\t\t<span><\/span>\n\t\t\t\t\t<span><\/span>\n\t\t\t\t\t<span><\/span>\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\t\t<\/div>\n\n\t<\/div>\n<\/header>\n\n<div class=\"small-nav-holder\">\n\n\t<div id=\"mega-menu-es\" class=\"small\">\n\t\t<ul>\n\t\t\t<li class=\"intro\"><a href=\"\/exhibit-sponsor\/las-vegas\/why-nab-show\/\">NAB SHOW<\/a><\/li>\n\t\t\t<li class=\"intro\"><a href=\"\/exhibit-sponsor\/new-york\/why-nab-show-new-york\/\">NAB SHOW NEW YORK<\/a><\/li>\n\t\t<\/ul>\n\t<\/div>\n\t\n\t<div id=\"mega-menu-r\" class=\"small right\">\n\t\t<ul>\n\t\t\t<li class=\"intro\"><a href=\"\/resources\/las-vegas\/\">NAB SHOW<\/a><\/li>\n\t\t\t<li class=\"intro\"><a href=\"\/resources\/new-york\/\">NAB SHOW NEW YORK<\/a><\/li>\n\t\t<\/ul>\n\t<\/div>\n\n<\/div>\n\t\n<div class=\"nav-container\"><\/div>\n\n<div id=\"mega-menu-lv\">\n\t<a class=\"featured-image-link\" href=\"\/las-vegas\/\"><div class=\"featured-image\" style=\"background-image: url(https:\/\/www.nabshow.com\/wp-content\/uploads\/2025\/06\/Exhibits_featured.jpg.webp);\"><\/div><\/a>\t<ul>\n\t\t<li class=\"intro\"><a href=\"\/las-vegas\/\">NAB SHOW LAS VEGAS<\/a><\/li>\n\t\t<!-- <li class=\"sub-intro\"><a href=\"https:\/\/registration.experientevent.com\/ShowNAB261\/\" target=\"_blank\">REGISTER NOW<\/a><\/li> -->\n\t\t<li class=\"sub-intro\"><a href=\"\/las-vegas\/photos\/\">VIEW PHOTOS<\/a><\/li>\n\t\t<li class=\"sub-intro\"><a href=\"https:\/\/registration.experientevent.com\/ShowNAB271\/flow\/INQ\/#!\/registrant\/\/Profile\/\" target=\"_blank\">GET ON THE LIST<\/a><\/li>\n\t\t<li class=\"sub-intro\"><a href=\"\/las-vegas\/why-nab-show\/\">EXHIBIT<\/a><\/li>\n\t\t<!-- <li class=\"sub-intro\"><a href=\"\/las-vegas\/video-highlights\/\">2025 VIDEO HIGHLIGHTS<\/a><\/li> -->\n\t\t<!-- <li class=\"sub-intro\"><a href=\"https:\/\/hotels.expobook.com\/6D10B087-61A6-4A8C-B0DA-C09343D066AC\/0?utm_source=nab&utm_campaign=2026_nab_show&utm_medium=assoc_site\" target=\"_blank\">BOOK HOTEL<\/a><\/li> -->\n\t<\/ul>\n\t<ul>\n\t\t<li class=\"sub-intro\"><a href=\"\/las-vegas\/show-floor\/\">SHOW FLOOR<\/a><\/li>\n\t\t<li class=\"sub-intro\"><a href=\"\/las-vegas\/conferences-and-workshops\/\">EDUCATION<\/a><\/li>\n\t\t<li class=\"sub-intro\"><a href=\"\/las-vegas\/sessions\/\">SESSIONS<\/a><\/li>\n\t\t<li class=\"sub-intro\"><a href=\"\/las-vegas\/featured-speakers\/\">FEATURED SPEAKERS<\/a><\/li>\n\t\t<!-- <li class=\"sub-intro\"><a href=\"\/las-vegas\/download-the-app\/\">DOWNLOAD THE APP<\/a><\/li> -->\n\t<\/ul>\n<\/div>\n<div id=\"mega-menu-ny\" class=\"\">\n\t<a class=\"featured-image-link\" href=\"\/new-york\/\"><div class=\"featured-image\" style=\"background-image: url(https:\/\/www.nabshow.com\/wp-content\/uploads\/2025\/01\/20241009__NAB_-NY_021.jpg);\"><\/div><\/a>\t<ul>\n\t\t<li class=\"intro\"><a href=\"\/new-york\/\">NAB SHOW NEW YORK<\/a><\/li>\n\t\t<li class=\"sub-intro\"><a href=\"https:\/\/registration.experientevent.com\/ShowNAB268\/Flow\/INQ\/#!\/registrant\/\/Profile\/\" target=\"_blank\">GET ON THE LIST<\/a><\/li>\n\t\t<!-- <li class=\"sub-intro\"><a href=\"\/new-york\/registration\/\">REGISTRATION<\/a><\/li> -->\n\t\t<!-- <li class=\"sub-intro\"><a href=\"\/new-york\/networking-and-events\/\">NETWORKING AND EVENTS<\/a><\/li> -->\n\t<\/ul>\n\t<ul>\n\t\t<li class=\"sub-intro\"><a href=\"\/new-york\/conferences-and-workshops\/\">EDUCATION<\/a><\/li>\n\t\t<li class=\"sub-intro\"><a href=\"\/new-york\/show-floor\/\">SHOW FLOOR<\/a><\/li>\n\t<\/ul>\n<\/div>\n<div id=\"mega-menu-tt\" class=\"\">\n\t<a class=\"featured-image-link\" href=\"\/trends-and-topics\/\"><div class=\"featured-image\" style=\"background-image: url(https:\/\/www.nabshow.com\/wp-content\/uploads\/2025\/10\/trends-and-topics_feature_image.png);\"><\/div><\/a>\t<ul>\n\t\t<li class=\"intro\"><a href=\"\/trends-and-topics\/\">TRENDS &#038; TOPICS<\/a><\/li>\n\t\t<li class=\"sub-intro\"><a href=\"\/trends-and-topics\/artificial-intelligence\/\">ARTIFICIAL INTELLIGENCE<\/a><\/li>\n\t\t<li class=\"sub-intro\"><a href=\"\/trends-and-topics\/cloud-virtualization\/\">CLOUD VIRTUALIZATION<\/a><\/li>\n\t<\/ul>\n\t<ul>\n\t\t<li class=\"sub-intro\"><a href=\"\/trends-and-topics\/creator-economy\/\">CREATOR ECONOMY<\/a><\/li>\n\t\t<li\tclass=\"sub-intro\"><a href=\"\/trends-and-topics\/sports\/\">SPORTS<\/a><\/li>\n\t\t<li class=\"sub-intro\"><a href=\"\/trends-and-topics\/streaming\/\">STREAMING<\/a><\/li>\n\t<\/ul>\n<\/div>\n\n\t<div class=\"hero-inner\">\n\t\t<div class=\"hero-content is-layout-flow\">\n\t\t\t\n\n<h1 class=\"wp-block-heading has-text-align-left has-contrast-color has-text-color has-link-color has-max-72-font-size wp-elements-a8b49bed8bfd099ceb9cc9c48fc91ad0\" style=\"margin-top:var(--wp--preset--spacing--x-small);margin-bottom:var(--wp--preset--spacing--x-small)\">Is Exhibiting at NAB Show Right for You?<\/h1>\n\n\n\t\t\t<!-- query post loop here --> \n\t\t<\/div>\n\t<\/div>\n\n\t<!-- <div class=\"gradient-overlay\" style=\"background: <\/\/?= $background_gradient ?>; opacity: <\/\/?= ($gradient_opacity  \/ 100) ?>; mix-blend-mode: <\/\/?= $blend_mode ?>;\"><\/div> -->\n\t\t<div class=\"hero-image-rotator\">\n\t\t\t<svg id=\"header-a-shape\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" viewBox=\"0 0 1728 959\">\n\t\t\t\t\t<path class=\"blue-dark\" d=\"M0,0v959h384.9l276.8-506.3c6.4-11.8,12.9-23.3,19.6-34.6L451.2,0H0Z\"\/>\n\t\t\t\t\t<path class=\"orange\" d=\"M1723.8,0H451.2l230.1,418.1c32.8-55.3,69-103.9,108.7-146.1h0c138.9-147.7,321.1-217,553.6-217h384.4V0h-4.2Z\"\/>\n\t\t\t\t<\/svg>\n\t\t\t<div class=\"gradient-overlay\"><\/div>\n\t\t\t<div class=\"gradient-overlay-edge\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\n\t\n<\/section>\n\n<script>\n\tdocument.addEventListener('DOMContentLoaded', function() {\n\t\tvar wrapper = document.querySelector('.vimeo-wrapper');\n\t\tif (wrapper) {\n\t\t\tvar observer = new IntersectionObserver(function(entries) {\n\t\t\t\tif (entries[0].isIntersecting) {\n\t\t\t\t\tvar videoId = wrapper.getAttribute('data-video-id');\n\t\t\t\t\tvar iframe = document.createElement('iframe');\n\t\t\t\t\tiframe.src = \"https:\/\/player.vimeo.com\/video\/\" + videoId + \"?background=1&autoplay=1&loop=1&byline=0&title=0\";\n\t\t\t\t\tiframe.frameBorder = \"0\";\n\t\t\t\t\tiframe.allow = \"autoplay; fullscreen\";\n\t\t\t\t\tiframe.allowFullscreen = true;\n\t\t\t\t\twrapper.appendChild(iframe);\n\n\t\t\t\t\tvar placeholder = wrapper.querySelector('.video-placeholder');\n\t\t\t\t\tif (placeholder) {\n\t\t\t\t\t\twrapper.removeChild(placeholder);\n\t\t\t\t\t}\n\n\t\t\t\t\tobserver.unobserve(wrapper);\n\t\t\t\t}\n\t\t\t}, {\n\t\t\t\tthreshold: 0.1\n\t\t\t});\n\t\t\tobserver.observe(wrapper);\n\t\t}\n\t});\n<\/script>\n\n<\/section>\n\n<div class=\"yoast-breadcrumbs\"><span><span><a href=\"https:\/\/www.nabshow.com\/\">Home<\/a><\/span> \/ <span><a href=\"https:\/\/www.nabshow.com\/exhibit-sponsor\/\">Exhibit\/Sponsor<\/a><\/span> \/ <span><a href=\"https:\/\/www.nabshow.com\/exhibit-sponsor\/las-vegas\/\">NAB Show<\/a><\/span> \/ <span><a href=\"https:\/\/www.nabshow.com\/exhibit-sponsor\/las-vegas\/exhibiting-at-nab-show\/\">Exhibit at NAB Show<\/a><\/span> \/ <span class=\"breadcrumb_last\" aria-current=\"page\">Is Exhibiting at NAB Show Right for You?<\/span><\/span><\/div>\n\n<section class=\"section is-style-default\" id=\"why-exhibit\">\n\n\t<div class=\"section-inner is-layout-flow\">\n\n\t\t\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\" style=\"margin-bottom:0\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-style-step-up is-layout-flex wp-container-core-columns-is-layout-81213e5a wp-block-columns-is-layout-flex\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<div class=\"wp-block-group is-style-step-up is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">A Quick, No-Nonsense Evaluation Tool <\/h2>\n\n\n\n<p class=\"has-medium-font-size\"><strong>April 18-22, 2026 | Las Vegas Convention Center<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\" style=\"font-size:clamp(0.875em, 0.875rem + ((1vw - 0.2em) * 0.445), 1.2em);\">Use this checklist to determine in under three minutes whether exhibiting at NAB Show should be part of your 2026 strategy.\u2028<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-container-core-buttons-is-layout-9adc3abb wp-block-buttons-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-blue-light-background-color has-background wp-element-button\" href=\"https:\/\/naborg.my.site.com\/NAB\/interested-in-exhibiting?_gl=1*14addec*_gcl_au*MTE0OTAwMzUyMC4xNzY0NzE1NDU2*_ga*MjAwOTQzMTkwNi4xNzY0NzE1NDU3*_ga_7W3ZN0HD2D*czE3NjU1NDc3NTMkbzgkZzEkdDE3NjU1NzM0NDQkajIyJGwwJGgw\" target=\"_blank\" rel=\"noreferrer noopener\">Apply now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image alignright size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/exhibitor-readiness-feature-image.jpg\" alt=\"\" class=\"wp-image-16826\" style=\"border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-left-radius:20px;border-bottom-right-radius:20px;aspect-ratio:4\/3;object-fit:cover\" srcset=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/exhibitor-readiness-feature-image.jpg 1920w, https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/exhibitor-readiness-feature-image-300x169.jpg 300w, https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/exhibitor-readiness-feature-image-1024x576.jpg 1024w, https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/exhibitor-readiness-feature-image-768x432.jpg 768w, https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/exhibitor-readiness-feature-image-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-blue-background-color has-background is-layout-flow wp-container-core-group-is-layout-f3a3afe9 wp-block-group-is-layout-flow\" style=\"border-top-left-radius:29px;border-top-right-radius:29px;border-bottom-left-radius:29px;border-bottom-right-radius:29px;margin-top:0;margin-bottom:var(--wp--preset--spacing--80);padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<h2 class=\"wp-block-heading attractions-and-pavilions has-white-color has-text-color has-link-color wp-elements-eff39217a9db91c918b54c2b44489620\">Overview<\/h2>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-685a03ac79377d98a8c392883f855698\" style=\"margin-right:0;margin-left:0\">The media tech landscape is shifting fast: AI-driven workflows, cloud-first production, global content distribution, security transformation, fresh monetization models and the explosion of creator-led media are reshaping every corner of the industry. The 2026 NAB Show is where global buyers evaluate the tools and partners that will power the next decade of innovation.<\/p>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color wp-elements-b0d2caccf3a265d3354f0f2c492db072\">If you select six or more boxes, NAB Show is likely a strong fit and you should be exhibiting. Most media-tech companies check off 10-14 boxes.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-8f8dd96d wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<h3 class=\"wp-block-heading attractions-and-pavilions has-blue-color has-text-color has-link-color wp-elements-3139a184a41ad5c45815bfdcd2440e45\" id=\"floor-sessions\">Part 1: Your Market and Product Fit<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--40);margin-right:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40);margin-left:var(--wp--preset--spacing--40)\"><img loading=\"lazy\" decoding=\"async\" width=\"338\" height=\"334\" src=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_market-product-fit.png\" alt=\"\" class=\"wp-image-16820\" style=\"width:150px\" srcset=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_market-product-fit.png 338w, https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_market-product-fit-300x296.png 300w\" sizes=\"auto, (max-width: 338px) 100vw, 338px\" \/><\/figure>\n\n\n\n<p>If your product touches the media pipeline anymore from creation, delivery, monetization or security, NAB Show is your stage.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>You should exhibit if your company &#8230; <\/strong><\/p>\n\n\n\n<p>\u2610 Builds cloud, AI, streaming, security or creator-economy solutions.<\/p>\n\n\n\n<p>\u2610 Is launching a new product or feature.<\/p>\n\n\n\n<p>\u2610 Wants to reach global buyers across 150+ countries.<\/p>\n\n\n\n<p>\u2610 Sells to broadcasters, streamers, publishers, studios, OTTs, sports or digital<br>content teams.<\/p>\n\n\n\n<p>\u2610 Offers tools for remote production, cloud workflows or real-time collaboration.<\/p>\n\n\n\n<p>\u2610 Provides monetization, ad-tech or data-driven optimization solutions.<\/p>\n\n\n\n<p>\u2610 Powers live production, automation or virtualized workflows.<\/p>\n\n\n\n<p>\u2610 Supports media metadata, rights, licensing, or content protection.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-8f8dd96d wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<h3 class=\"wp-block-heading attractions-and-pavilions has-blue-color has-text-color has-link-color wp-elements-6e79e4d85fb492b5e3e84de7bc59e9fa\" id=\"floor-sessions\">Part 2: Your Growth Goals<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--50);margin-right:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--50);margin-left:var(--wp--preset--spacing--20)\"><img loading=\"lazy\" decoding=\"async\" width=\"350\" height=\"367\" src=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_growth-goals.png\" alt=\"\" class=\"wp-image-16819\" style=\"width:150px\" srcset=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_growth-goals.png 350w, https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_growth-goals-286x300.png 286w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" \/><\/figure>\n\n\n\n<p>NAB Show puts you in the room where decisions are made. <\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>You should exhibit if you want to &#8230; <\/strong><\/p>\n\n\n\n<p>\u2610 Accelerate global brand awareness.<\/p>\n\n\n\n<p>\u2610 Enter new markets or verticals.<\/p>\n\n\n\n<p>\u2610 Scale enterprise reach or crack into major media accounts.<\/p>\n\n\n\n<p>\u2610 Get in front of C-suite and VP-level buyers.<\/p>\n\n\n\n<p>\u2610 Generate sales qualified leads at volume.<\/p>\n\n\n\n<p>\u2610 Drive partner, reseller or ecosystem expansion.<\/p>\n\n\n\n<p>\u2610 Increase press, analyst and creator attention.<\/p>\n\n\n\n<p>\u2610 Be part of the industry conversation around AI, cloud or next-gen workflows.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-8f8dd96d wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<h3 class=\"wp-block-heading attractions-and-pavilions has-blue-color has-text-color has-link-color wp-elements-92ecc91fea7958b116b2b34715dc998a\" id=\"floor-sessions\">Part 3: Your Buyer Engagement Needs<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--60);margin-right:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--60);margin-left:var(--wp--preset--spacing--20)\"><img loading=\"lazy\" decoding=\"async\" width=\"359\" height=\"338\" src=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_buyer-engagement-needs.png\" alt=\"\" class=\"wp-image-16821\" style=\"width:150px\" srcset=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_buyer-engagement-needs.png 359w, https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_buyer-engagement-needs-300x282.png 300w\" sizes=\"auto, (max-width: 359px) 100vw, 359px\" \/><\/figure>\n\n\n\n<p>Attendees come to NAB Show to evaluate vendors, compare technologies and build long-term relationships. <\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>You should exhibit if your buyers are currently &#8230; <\/strong><\/p>\n\n\n\n<p>\u2610 Evaluating AI\/automation tools<\/p>\n\n\n\n<p>\u2610 Migrating workflows to cloud or hybrid environments<\/p>\n\n\n\n<p>\u2610 Overhauling content security or DRM<\/p>\n\n\n\n<p>\u2610 Expanding global distribution<\/p>\n\n\n\n<p>\u2610 Scaling live or remote production<\/p>\n\n\n\n<p>\u2610 Seeking ways to reduce cost per output<\/p>\n\n\n\n<p>\u2610 Exploring new monetization models<\/p>\n\n\n\n<p>\u2610 Looking for partners who integrate across their ecosystem<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-8f8dd96d wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<h3 class=\"wp-block-heading attractions-and-pavilions has-blue-color has-text-color has-link-color wp-elements-a58652d342605c63395451d48abaee07\" id=\"floor-sessions\">Part 4: Your Competitive Landscape<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--50);margin-right:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--50);margin-left:var(--wp--preset--spacing--20)\"><img loading=\"lazy\" decoding=\"async\" width=\"342\" height=\"413\" src=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_competitive-landscape.png\" alt=\"\" class=\"wp-image-16822\" style=\"width:150px\" srcset=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_competitive-landscape.png 342w, https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_competitive-landscape-248x300.png 248w\" sizes=\"auto, (max-width: 342px) 100vw, 342px\" \/><\/figure>\n\n\n\n<p style=\"margin-right:0;margin-left:0\">Your presence at NAB Show signals industry leadership, whereas your absence suggests you&#8217;re falling behind. <\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>You should exhibit if &#8230; <\/strong><\/p>\n\n\n\n<p>\u2610 Your competitors show up.<\/p>\n\n\n\n<p>\u2610 Your category is growing quickly.<\/p>\n\n\n\n<p>\u2610 You need visibility to stand out.<\/p>\n\n\n\n<p>\u2610 You want to demonstrate leadership in AI, cloud or media innovation.<\/p>\n\n\n\n<p>\u2610 You want your solution included in analysts\u2019 and press coverage of the Show.<\/p>\n\n\n\n<p>\u2610 You want creators, influencers and reviewers to spotlight your tech onsite.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-8f8dd96d wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<h3 class=\"wp-block-heading attractions-and-pavilions has-blue-color has-text-color has-link-color wp-elements-ec2d515bd3638f59626537c5f787d20a\" id=\"floor-sessions\">Part 5: Your 2026 Strategy<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--50);margin-right:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--50);margin-left:var(--wp--preset--spacing--20)\"><img loading=\"lazy\" decoding=\"async\" width=\"405\" height=\"363\" src=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_2026-strategy.png\" alt=\"\" class=\"wp-image-16823\" style=\"width:150px\" srcset=\"https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_2026-strategy.png 405w, https:\/\/www.nabshow.com\/wp-content\/uploads\/2026\/02\/icon_green_2026-strategy-300x269.png 300w\" sizes=\"auto, (max-width: 405px) 100vw, 405px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\" style=\"margin-right:0;margin-left:0\"><strong>You should exhibit if you&#8217;re planning to &#8230; <\/strong><\/p>\n\n\n\n<p>\u2610 Launch a product between Q1\u2013Q3.<\/p>\n\n\n\n<p>\u2610 Expand globally.<\/p>\n\n\n\n<p>\u2610 Grow enterprise pipelines.<\/p>\n\n\n\n<p>\u2610 Recruit partners, resellers or integrators.<\/p>\n\n\n\n<p>\u2610 Pilot new technology with early adopters.<\/p>\n\n\n\n<p>\u2610 Strengthen brand authority in AI, cloud or media production.<\/p>\n\n\n\n<p>\u2610 Shift position from challenger \u2192 leader.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-8f8dd96d wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<h3 class=\"wp-block-heading attractions-and-pavilions has-blue-color has-text-color has-link-color wp-elements-aef18d3e562a4ac966037d78ea594896\" id=\"floor-sessions\">Bonus: Quick &#8220;Gut Check&#8221;<\/h3>\n\n\n\n<p class=\"has-medium-font-size\" style=\"margin-right:0;margin-left:0\"><strong>You should exhibit if any of the following statements resonate:  <\/strong><\/p>\n\n\n\n<p style=\"margin-right:var(--wp--preset--spacing--20);margin-left:var(--wp--preset--spacing--20)\">\u2610 \u201cOur buyers are overwhelmed and need clarity.\u201d<\/p>\n\n\n\n<p>\u2610 \u201cWe need more high-value conversations in less time.\u201d<\/p>\n\n\n\n<p>\u2610 \u201cWe need global reach without global travel.\u201d<\/p>\n\n\n\n<p>\u2610 \u201cWe can win more deals by showing; not telling.\u201d<\/p>\n\n\n\n<p>\u2610 \u201cWe want to be where the industry looks for innovation.\u201d<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-8f8dd96d wp-block-group-is-layout-flow\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<h2 class=\"wp-block-heading attractions-and-pavilions has-blue-dark-color has-text-color has-link-color wp-elements-02b2bc2c4982edc715b72a4586978e92\" id=\"floor-sessions\">Final Score<\/h2>\n\n\n\n<p class=\"has-medium-font-size\" style=\"margin-right:0;margin-left:0\">Count the number of boxes you checked to help determine whether you should attend NAB Show this year:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-blue-color has-text-color has-link-color wp-elements-b7c7baf97856fd5861c7f073f0c6c894\">0-5<\/h4>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Still emerging. <\/strong>NAB Show may be the right fit depending on your goals.<\/p>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-medium-font-size is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-blue-color has-text-color has-link-color wp-elements-87495a02fdaeef5cf5c8b58e01e8f483\">6-10<\/h4>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Strong candidate. <\/strong>You&#8217;ll gain significant value from exhibiting.<\/p>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-blue-color has-text-color has-link-color wp-elements-65994683e79719623c860f687d7cb0b3\">11-15<\/h4>\n\n\n\n<p class=\"has-medium-font-size\"><strong>High-impact exhibitor. <\/strong>You should be at NAB Show 2026. <\/p>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading has-blue-color has-text-color has-link-color wp-elements-aa57e0f16f762d07863c03e1b7ab0bea\">16+<\/h4>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Core industry leader. <\/strong>NAB Show is essential for your growth. <\/p>\n<\/div>\n<\/div>\n\n\n\n\t<\/div>\n\n<\/section>\n\n<section class=\"section is-style-contrast-blue\" id=\"6a069a58f37c6\">\n\n\t<div class=\"section-inner is-layout-flow\">\n\n\t\t\n\n<h3 class=\"wp-block-heading\">Ready to Exhibit at the 2026 NAB Show? <\/h3>\n\n\n\n<p class=\"has-medium-font-size\">Secure your exhibit space and meet the buyers shaping global media. <\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-container-core-buttons-is-layout-ae961f2f wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-blue-dark-color has-white-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/www.nabshow.com\/exhibit-sponsor\/nab-sales-team\/\">contact sales<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-blue-dark-background-color has-background wp-element-button\" href=\"https:\/\/naborg.my.site.com\/NAB\/interested-in-exhibiting?_gl=1*q6kh1y*_gcl_au*MTI2OTEyODUzNi4xNzcxMzM1MDEx*_ga*MTY2MTA4MDUzNy4xNzYzNDgxNTYx*_ga_7W3ZN0HD2D*czE3NzE2MDI3NzQkbzM2JGcxJHQxNzcxNjA3MTc1JGo1OSRsMCRoMA..\" target=\"_blank\" rel=\"noreferrer noopener\">apply now<\/a><\/div>\n<\/div>\n\n\n\n\t<\/div>\n\n<\/section>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":21,"featured_media":16826,"parent":7188,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":true,"footnotes":""},"categories":[53],"show-type":[63],"show-year":[66],"class_list":["post-16687","page","type-page","status-publish","has-post-thumbnail","hentry","category-resources","show-type-las-vegas","show-year-66"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Is Exhibiting at NAB Show Right for You? - NAB Show<\/title>\n<meta name=\"description\" content=\"Our checklist helps determine whether you should be exhibiting at the 2026 NAB Show this April in under three minutes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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