{"id":21782,"date":"2026-05-06T19:03:48","date_gmt":"2026-05-07T00:03:48","guid":{"rendered":"https:\/\/www.nabshow.com\/video\/beyond-audiences-building-community\/"},"modified":"2026-05-13T12:50:50","modified_gmt":"2026-05-13T17:50:50","slug":"beyond-audiences-building-community","status":"publish","type":"video","link":"https:\/\/www.nabshow.com\/video\/beyond-audiences-building-community\/","title":{"rendered":"Beyond Audiences: Building Community"},"content":{"rendered":"

In today’s creator economy, audience size is no longer the primary signal of success Community is.The industry is undergoing a fundamental shift from reach to resonance: from how many people follow a creator to how deeply those audiences engage, trust, and stay connected. As this shift accelerates, the panel will examine how trust is built, engagement is sustained, and community becomes the foundation of long-term value and cultural impact across the creator economy.<\/p>\n

Moderator: France Tantiado, Co-Founder, Creator Gold<\/p>\n

Speakers: <\/p>\n

Yak Gertmenian, Creator Innovation, Influential
\nMatt Swider, Editor-in-Chief, The Shortcut
\nUptin Saiidi, Creator & Founder, @Uptin<\/p>\n

Location: Creator Lab Theater<\/p>\n","protected":false},"excerpt":{"rendered":"

In today’s creator economy, audience size is no longer the primary signal of success Community is.The industry is undergoing a\u2026<\/p>\n","protected":false},"featured_media":21783,"parent":0,"template":"","meta":{"_acf_changed":false},"categories":[151,60,152],"show-type":[63],"show-year":[66],"class_list":["post-21782","video","type-video","status-publish","has-post-thumbnail","hentry","category-audience-measurement","category-creator-economy","category-data-and-analytics","show-type-las-vegas","show-year-66"],"acf":[],"yoast_head":"\nBeyond Audiences: Building Community - NAB Show<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nabshow.com\/video\/beyond-audiences-building-community\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beyond Audiences: Building Community - 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